82% of marketing leaders find B2B marketing boring
Why simply not being boring might just be the secret to getting ahead in B2B.
3 SaaSpirations
For too long B2B has been associated with boring, but these brands are challenging that with bold exciting branding.
A Loom Slayer with a tone-of-voice to match
Tella is a screen recorder for creators with a twist.
A master class in horizontal product website
Pocus helps you build pipeline, to land new clients or expand on existing ones.
A brave approach to landing page design
Hemingway is a brilliant product that makes you a better writer.
2 insights
How simply being ‘not boring’ might be the key to success.
82% of marketing leaders find B2B marketing boring
Read more to learn why buyers are screaming for a braver, more provocative approach that injects emotion and humanity.
Win by tasting awful and costing more
Watch how Red Bull won by running in the opposite direction of its competition and how you can do the same with your B2B brand.
1 gift
A complimentary website audit worth £640
Easy to action tailored advice on how to improve your website conversions and clarity of offer.
Until next week,
Matt & Max
Founders | Overpass Studio
PS. each week we will give you a new gift, so stay subscribed!